Fatima Witt

Marketing and social media lead

Born in Ecuador.
Holds a double bachelor’s degree in Business Administration and Marketing from Universidad San Francisco de Quito.
Postgraduate diploma in International Business from Niagara College, Canada.
Co-founder and COO of Wuaya Digital, a digital marketing agency specializing in AI-powered strategies, social media, and branding for SMEs in Canada, the U.S., and Latin America.
Extensive experience in multilingual communication, content development, and institutional messaging strategies.
Former institutional and external communications lead for public and private clients.
Entrepreneurial background as founder and director of an international courier company in Ecuador, managing operations and international expansion strategies.
Active member of Toastmasters International, promoting communication skills and intercultural dialogue.
Fluent in Spanish, English, and Portuguese; conversational in French and German.
As CHLAVM’s marketing and social media lead, Fátima manages the museum’s digital presence, branding, and audience engagement. She ensures that all campaigns are inclusive, creative, and aligned with the museum’s mission to highlight Hispanic-Latin American contributions to Canada.